Tina Skinner

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Fashionable clothing from the sears catalogs late 1940s

Here is an exciting new installment in a series from Schiffer Publishing illustrating fashion trends in America. These books are a fantastic resource for costume designers looking for new ideas to recreate an era, for collectors who want to broaden their search for vintage clothing, and for fashion designers looking to revive retro styles. From hats to handbags, and dresses to dungarees, this book brings to life every necessity of the late 1940s with authentic details from the original Sears catalogs. Displaying the fashions and trends of post-War America. The clothing reflects a social revitalization after years of hardship and strife, with an emphasis on children with the post-War baby boom, the influence of French and European styles, and a return to femininity for women following the 'Rosie the Riveter' era. Juniors' skirts flare in anticipation of circle skirts, complete with big motifs. Men's suits are flatteringly tailored to emphasize long torsos and narrow hips, and casual wear stresses a return to the concerns of bowling and hunting. An excellent visual reference, this book offers more than 300 full-color and black and white photographs, and thousands of items of clothing, shoes, and accessories, along with detailed descriptions. A guide to retail values for these items on today’s market is included as well.